Event Notification Platform (ENP) is a system which would allow for near real-time confirmation to a publisher of a consumer transaction event that has completed on an advertiser website allowing new publishers with new business models to work with RLS increasing total GMS tracked via RLS and therefore revenue to RLS.
This data will need to be exposed via a set of managed APIs to enable integration with internal and external software components in a secure, scalable and consistent manner.
ENP will only collect and store most current 30 days worth of data to enable U1 matching with the majority of clicks.
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